Sound Design: Ok Go Needing/Getting VideoClip | Abduzeedo | Graphic Design Inspiration and Photoshop Tutorials

February 12, 2012 from soultronick’s blog

Ok Go is a band that always innovative in their music videos.

This time, the new music video from OK Go, made in partnership with Chevrolet, is a masterpiece and made entirely through sound design techniques.

OK Go set up over 1000 instruments over two miles of desert outside Los Angeles. A Chevy Sonic was outfitted with retractable pneumatic arms designed to play the instruments, and the band recorded this version of Needing/Getting, singing as they played the instrument array with the car. The video took 4 months of preparation and 4 days of shooting and recording. There are no ringers or stand-ins; Damian took stunt driving lessons. Each piano had the lowest octaves tuned to the same note so that they’d play the right note no matter where they were struck. For more information and behind-the-scenes footage, see http://www.LetsDoThis.com and http://www.okgo.net.

Director: Brian L. Perkins & Damian Kulash, Jr.
Director of Photography: Yon Thomas
Editor: Doug Walker
Producer: Luke Ricci

About the author

My name is Gustavo Guiotto, I’m from Porto Alegre, Brazil. I am an audio/sound aficionado and producer in my own studio, soultronick.com. If you have any suggestions or requests just let me know. You can contact me via email at soultronick@gmail or follow me on Twitter at @soultronick

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